Our mission is more than just a statement; it's the driving force behind every decision we make.

We seek to end climate change by empowering individuals to better understand their climate impact and make informed, sustainable decisions.

It's not just about offsetting carbon footprints; it's about fostering a mindset, a way of life.

We believe that the ripple effect of individual awareness can lead to a wave of global change.
Our Values
Build SustainablyWe consider the environmental, social, and economic impact of everything we create.
Respect EveryoneWe recognize and celebrate the diversity of individuals' backgrounds, perspectives, needs, and communication styles.
Be GiversWe strive to build meaningful relationships and contribute to others' success. In turn, this helps drive our success.
Seek GrowthWe ceaselessly pursue learning, development, and improvement. A growth mindset is contagious.
Strive for ExcellenceWe believe that if something is worth doing, it's worth doing right.
Act as a StewardWe take seriously our responsibility for the people, resources, and environment under our care.
Our TeamWe are a group of environmentalists, technologists, and change-makers deeply committed to the cause of creating a more sustainable future. We bring together diverse skills and backgrounds but are united in our shared mission.
Eric MandellFounder & CEO
Michael PayneHead of Engineering
Magera HoltonProduct Design Lead
Brynn PutnamAdvisorFormer Founder & CEO at Mirror
Kate RyderAdvisorFounder & CEO at Maven
Reed WalkerClimate advisorProfessor at BerkeleyHaas
Nishant ManiClimate advisorChief Business Officer at Terra.do
Taryn Jones LaebenAdvisorFormer COO at Soulcycle
Our JourneyWe started Upward after noticing an unsettling paradox: while a rapidly growing majority of people express a desire to live sustainably, the actual steps to do so often seem daunting or out of reach. It was this realization that galvanized us to action.

We founded Upward on the premise that sustainable living shouldn’t be time-consuming, complicated, or difficult. Today, we're thrilled to provide a solution that aligns with this belief.

For the first time, we're making it simple, enjoyable, and rewarding for people to live in a way that aligns with their values and reduces their impact on the planet.

Join our communityWe invite you to be a part of this journey. Whether you're an individual looking to reduce your own carbon footprint or a corporation wanting to lead the charge in corporate sustainability, there is a place for you at Upward.